Popular Employee Discount Provider Perkline Announces Name Change
On November 30th, 2009 Nashville-based Perkline, Inc. re-launched its web-based service as "Abenity" to better represent their unique product within the rewards and recognition marketplace.


NASHVILLE, TN, December 12, 2009 /24-7PressRelease/ -- In less than four years Abenity has grown from a corporate software solution for Fortune 100 employee discount programs into an exclusive web-based service that allows organizations of any size to create their own member or employee discount program. "The last year and a half has been extremely difficult for many employers and national membership associations and the need for value-added programs that boost spendable income and overall member satisfaction has dramatically increased" said Abenity President and CEO Brian Roland. "It was this realization that encouraged us to create a business model for our product that was affordable for organizations of all sizes and allowed them to customize a complete discount program for their own members and employees as a benefit. Our new name, Abenity, is a result of this shift in philosophy as we've become much more than simply a "Perkline" for employee discounts. In fact, we've discovered that the true value of our product is found when our client's create their own discount program and
leverage our national platform and elite collection of local and national discounts as an extraordinary amenity for their members as a benefit."

Abenity is not only unique in their business model but also in the
features that they provide. Abenity is the first to launch a network of
mobile coupons that can be redeemed with any web-enabled phone at
over 20,000 participating locations. The Abenity product also includes a
Welcome Video tutorial to help members learn how to set-up vendor
alerts and use the Recommendations tool to provide ideas for their next Day
Trip, which filters over 1,500 national attractions and activities within a
3-hour drive. Abenity members also have access to a list of "Ways to Save
$20" to help them find more than $4,000 in savings.

In addition to the many features that are in place to enhance each
member's experience, the Abenity product is equipped with numerous
features to ensure that the program is extremely easy for clients to
administer to their members. These features include program set-up
within 48 hours of approval, member support services, custom marketing
materials, a 32-page offer catalog with phone directory, branded
membership cards, API integration for single sign-on experiences,
integration with Facebook, LinkedIN, and Twitter for new discount offer
announcements, and an admin panel where each client can integrate,
edit, and update their own discount offers and access performance
analytics.

Abenity negotiates volume-based discounts with local and national
vendors, which enables them to offer their discount program to
organizations of all sizes. Each Abenity member has access to their elite
collection of local and national discounts from thousands of hotels,
restaurants, movie theaters, automotive repair centers, florists, car
dealers, theme parks, national attractions, unique experiences, concerts
and events, including offers from Costco, Sprint/Nextel, Firestone, T-
Mobile, Best Buy, Six Flags, and Walt Disney World.

"Most organizations would love to have their own discount
program, especially in this economy, but they don't have the resources to
individually negotiate, host, and maintain multiple discount offers for
their members or employees." Roland said. "Abenity offers an affordable
and turnkey service that equips each organization with their own branded
discount program and includes our collection of premium offers for their members or employees as a benefit."

About Abenity, Inc.

Abenity's a web-based service that allows organizations of all sizes to create their own member or employee discount program. For more information about Abenity, visit www.abenity.com.

Further Related Resources:


Press Release Contact Information:

Brian Roland
Abenity, Inc.
President & CEO
725 Cool Springs Blvd. Suite 700
Franklin, TN
USA 37067
Voice: 615-807-0303
Fax: 615-552-0004
Website: Visit Our Website